The requirements for this program of study are effective beginning the semester shown above. If you began working on this program before the effective semester, you may not be affected by the changes. Consult with the program contact person or the department chair to determine your eligibility to complete the program under previous requirements.
Associate Degree Requirements:
The major is one of several requirements students need to fulfill in order to be awarded the Associate Degree, the highest level of academic achievement recognized by Santa Rosa Junior College. Please note that all of the following requirements must be met in order for the degree to be conferred:
For all students admitted for the Fall 2009 term or any term thereafter,
a grade of "C" or better, or "P" if the course is taken on a pass/no pass basis,
is required for each course applied toward the major.
Upon successful completion of this program, the student will be able to:
The Fashion Studies: Retail Merchandising Major is designed for the student who is interested in a career in fashion retail and its many job opportunities, including sales, buying, fashion consulting, fashion coordination, and fashion display.
Specific job titles are: Assistant Buyer, Assistant Control Buyer, Comparison Shopper, Assistant Department Manager, Floor/Sales Manager, Wardrobe Consultant, Fashion Show Coordinator, Window and Floor Display Associate.
- Utilize effective sales techniques in a retail setting;
- identify and discuss various fashion cycles; and trends to recommend pricing structure and retail merchandising strategies;
- identify and discuss the major categories on accessories important to the apparel lines;
- describe how the cosmetics and fragrance industry relate to the ready-to-wear industry;
- demonstrate the ability to recognize and select materials appropriate in fashion apparel and accessories;
- analyze garment features to interpret fit, pricing, and recommend appropriate purchases to customers;
- discuss the advantages and disadvantages of fashion apparel and accessories with customers in a retail settings;
- produce a fashion show;
- produce a visual merchandising display window; and
- use critical thinking skills to analyze fashion retail merchandising methods and applications.