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Hospitality, Event and Tourism Management Certificate Business Total Units: 16
Term Effective: Fall 2021

Description:

The Hospitality, Event and Tourism Management certificate of achievement provides a solid base of world-class customer service training, supervisory skills and industry-specific topics. The classes are tailored to meet the needs of enrolled students while teaching the latest trends in the hospitality industry. In addition to the skills and knowledge of working in a hotel, this program provides the student with the expertise to guide tourists to the many tourist attractions including restaurants, wineries, historical sites, arts, culture, events and activities of Sonoma County.

Program Student Learning Outcomes:

Upon successful completion of this program, the student will be able to:

  1. Demonstrate analytical, quantitative, and computer skills necessary to work in the hospitality field;
  2. Apply necessary skills required for managing the complex human interactions and communication that takes place in the hospitality industry; and
  3. Demonstrate the ability to effectively provide customer service to clients.

Program Requirements:

The requirements for the Hospitality, Event and Tourism Management Certificate program are:

  • Complete 16 units from
    • Hospitality: Front Office Management Core Requirements

Hospitality: Front Office Management Core Requirements - complete 16.00 units
HOSP 50Introduction to Tourism in Sonoma County1.00
HOSP 63Introduction to the Hotel Industry3.00
HOSP 68Hospitality Law3.00
HOSP 80Introduction to Hospitality3.00
Complete any combination totaling at least 6.00 units from the following:
CourseDescriptionUnits
BAD 1Financial Accounting4.00
BAD 2Managerial Accounting4.00
BAD 99Business Administration Occupational Work Experience0.50-8.00
BGN 111Soft Skills for Business3.00
BGN 112Marketing Your Skills1.50
BMK 50Marketing3.00
BMK 51Principles of Selling3.00
BMK 54Advertising, Branding, & Digital Marketing3.00
BMK 57Introduction to Public Relations1.50
BMK 59Consumer Behavior1.50
CUL 256.5Wine Appreciation1.50
ECON 1Principles of Macroeconomics3.00
FDNT 10Elementary Nutrition3.00
HOSP 53Customer Service1.50
HOSP 54Customer Relations for the Hospitality Industry1.50
MATH 15Elementary Statistics4.00
WINE 70Beginning Wine Sensory Analysis1.50
WINE 102Wine Marketing1.50
WINE 111.1Sonoma American Viticulture Areas-North County1.50
WINE 111.2Sonoma American Viticulture Areas-South County1.50
WINE 130Wine Service and Hospitality1.50
WINE 131Wine Industry Event Planning1.50

Term Effective: Fall 2021

The requirements for this program of study are effective beginning the semester shown above. If you began working on this program before the effective semester, you may not be affected by the changes. Consult with the program contact person or the department chair to determine your eligibility to complete the program under previous requirements.

Previous Versions:

Hospitality, Event and Tourism Management - effective Fall 2020
Hospitality: Management - effective Fall 2019
Hospitality: Front Office Management - effective Fall 2015

Course Prerequisites and Advisories:

Courses in a program of study may have prerequisites or advisories; that is, courses that must or should be completed before taking that course. Please check for prerequisites or advisories by clicking on the course numbers in the Program Requirements section.

Contact
Information
Phone Email Website
(707) 778-3961
ayu@santarosa.edu
Business