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Wine Studies: Wine Marketing Certificate | Agriculture & Natural Resources | Total Units: 26.5 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Term Effective:
Fall 2020
Description:
The Wine Studies: Wine Marketing Certificate of Achievement prepares students with skills such as constructing a wine marketing plan, applying management and business principles to wine marketing, describing wine distribution methods and wine markets, calculating prices in markets, and basic knowledge of retail wine sales.
In addition, the wine core classes give students a thorough understanding of winemaking procedures, principles of wine tasting and analysis, computer programs used in wineries, and knowledge of wines produced locally, regionally, and internationally.
This program prepares students to pursue a variety of possible wine industry jobs that range from Sales Representative, Direct Sales Manager, and Regional Sales Manager to Wine Advising Sales, Fine Wine Sales Representative, Consumer Direct Sales Representative and Manger, Public Relations and Marketing Coordinator, and Wine Merchandiser.
For students interested in an Associate degree, a Wine Studies: Wine and Marketing major is available.
Program Requirements:
The requirements for the Wine Studies: Wine Marketing Certificate program are:
Term Effective: Fall 2020 The requirements for this program of study are effective beginning the semester shown above. If you began working on this program before the effective semester, you may not be affected by the changes. Consult with the program contact person or the department chair to determine your eligibility to complete the program under previous requirements. Previous Versions:
Wine Studies: Wine Marketing - effective Fall 2019 |
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Course Prerequisites and Advisories: Courses in a program of study may have prerequisites or advisories; that is, courses that must or should be completed before taking that course. Please check for prerequisites or advisories by clicking on the course numbers in the Program Requirements section. |
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