| 12/4/2024 12:50:00 AM |
| Changed Course |
| CATALOG INFORMATION
|
| Discipline and Nbr:
BGN 100 | Title:
PROF. BUSINESS WRITING |
|
| Full Title:
Professional Business Writing |
| Last Reviewed:10/23/2023 |
| Units | Course Hours per Week | | Nbr of Weeks | Course Hours Total |
| Maximum | 1.50 | Lecture Scheduled | 1.50 | 17.5 max. | Lecture Scheduled | 26.25 |
| Minimum | 1.50 | Lab Scheduled | 0 | 6 min. | Lab Scheduled | 0 |
| | Contact DHR | 0 | | Contact DHR | 0 |
| | Contact Total | 1.50 | | Contact Total | 26.25 |
| |
| | Non-contact DHR | 0 | | Non-contact DHR Total | 0 |
| | Total Out of Class Hours: 52.50 | Total Student Learning Hours: 78.75 | |
Title 5 Category:
AA Degree Applicable
Grading:
Grade or P/NP
Repeatability:
00 - Two Repeats if Grade was D, F, NC, or NP
Also Listed As:
Formerly:
Catalog Description:
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In this course, students will learn professional business writing including digital messages, emails, memos, and letters. Topics include audience analysis, formatting, editing, proofreading techniques, and writing strategies.
Prerequisites/Corequisites:
Recommended Preparation:
Limits on Enrollment:
Schedule of Classes Information
Description:
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In this course, students will learn professional business writing including digital messages, emails, memos, and letters. Topics include audience analysis, formatting, editing, proofreading techniques, and writing strategies.
(Grade or P/NP)
Prerequisites:
Recommended:
Limits on Enrollment:
Transfer Credit:
Repeatability:00 - Two Repeats if Grade was D, F, NC, or NP
ARTICULATION, MAJOR, and CERTIFICATION INFORMATION
| Associate Degree: | Effective: | | Inactive: | |
| Area: | | |
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| CSU GE: | Transfer Area | | Effective: | Inactive: |
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| IGETC: | Transfer Area | | Effective: | Inactive: |
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| CSU Transfer: | | Effective: | | Inactive: | |
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| UC Transfer: | | Effective: | | Inactive: | |
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| C-ID: |
Certificate/Major Applicable:
Both Certificate and Major Applicable
COURSE CONTENT
Student Learning Outcomes:
At the conclusion of this course, the student should be able to:
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1. Develop professional business communications including digital messages, emails, memos, and letters.
2. Develop appropriate communication content to assess and meet audience needs.
3. Employ a variety of techniques and strategies when writing.
Objectives:
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At the conclusion of this course, the student should be able to:
1. Use audience assessment techniques.
2. Apply techniques for effectively communicating positive and negative news.
3. Edit and revise professional writing for increased effectiveness.
4. Utilize a variety of language techniques, such as concrete and ambiguous.
5. Write several types of professional business communications including digital messages, emails, memos, and letters.
Topics and Scope
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I. Audience Assessment Techniques
A. Identify audience
B. Identify how to appeal to audiences
C. Identify how and when to use direct and indirect approaches
II. Proofread and Edit Problematic Communications
A. Identify and correct grammatical and mechanical errors
B. Identify and correct spelling errors
C. Identify and improve incorrect sentence structure
D. Use parallel construction appropriately
III. Revise Draft Communications for Increased Effectiveness
A. Identify goal of professional message
B. Improve clarity of goal for audience
C. Improve tone to appeal to audience
D. Use graphic techniques (bold, italic, bullets, enumeration, etc.) to improve clarity
IV. Language Techniques
A. Identify uses for concrete language
B. Identify uses for ambiguous language
C. Identify and avoid jargon, cliches, redundancies, and slang
V. Effective Communication when Composing Digital Messages such as Emails, Social Media Posts, and Texts
VI. Effective Communication when Preparing Business Memos and Letters
Assignments:
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1. Assigned reading
2. Writing assignments (3-4 assignments, 1-5 pages each)
3. Quizzes and/or tests, including final (5-8)
4. Class discussions, including peer review of work
Methods of Evaluation/Basis of Grade.
| Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing. | Writing
40 - 60% |
| Writing assignments | |
| Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills. | Problem Solving
0 - 0% |
| None | |
| Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams. | Skill Demonstrations
0 - 0% |
| None | |
| Exams: All forms of formal testing, other than skill performance exams. | Exams
10 - 30% |
| Quizzes and/or tests, including final | |
| Other: Includes any assessment tools that do not logically fit into the above categories. | Other Category
10 - 30% |
| Participation | |
Representative Textbooks and Materials:
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Instructor prepared materials
Open Educational Resources (OER):
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