| 11/21/2024 7:11:15 AM |
| Changed Course |
| CATALOG INFORMATION
|
| Discipline and Nbr:
ADED 763.3 | Title:
SOC MEDIA BUS 3 YOUTUBE |
|
| Full Title:
Social Media for Businesses 3: YouTube |
| Last Reviewed:11/8/2021 |
| Units | Course Hours per Week | | Nbr of Weeks | Course Hours Total |
| Maximum | 0 | Lecture Scheduled | 0 | 12 max. | Lecture Scheduled | 0 |
| Minimum | 0 | Lab Scheduled | 1.50 | 3 min. | Lab Scheduled | 18.00 |
| | Contact DHR | 0 | | Contact DHR | 0 |
| | Contact Total | 1.50 | | Contact Total | 18.00 |
| |
| | Non-contact DHR | 0 | | Non-contact DHR Total | 0 |
| | Total Out of Class Hours: 0.00 | Total Student Learning Hours: 18.00 | |
Title 5 Category:
Non-Credit
Grading:
Non-Credit Course
Repeatability:
27 - Exempt From Repeat Provisions
Also Listed As:
Formerly:
ADLTED 763.3
Catalog Description:
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This course is designed for students who want to build and grow their business's marketing through YouTube. Students will create and manage a YouTube channel for their business while properly applying YouTube's user guidelines.
Prerequisites/Corequisites:
Recommended Preparation:
Completion of ADLTED 763.2
Limits on Enrollment:
Schedule of Classes Information
Description:
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This course is designed for students who want to build and grow their business's marketing through YouTube. Students will create and manage a YouTube channel for their business while properly applying YouTube's user guidelines.
(Non-Credit Course)
Prerequisites:
Recommended:Completion of ADLTED 763.2
Limits on Enrollment:
Transfer Credit:
Repeatability:27 - Exempt From Repeat Provisions
ARTICULATION, MAJOR, and CERTIFICATION INFORMATION
| Associate Degree: | Effective: | | Inactive: | |
| Area: | | |
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| CSU GE: | Transfer Area | | Effective: | Inactive: |
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| IGETC: | Transfer Area | | Effective: | Inactive: |
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| CSU Transfer: | | Effective: | | Inactive: | |
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| UC Transfer: | | Effective: | | Inactive: | |
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| C-ID: |
Certificate/Major Applicable:
Certificate Applicable Course
COURSE CONTENT
Student Learning Outcomes:
At the conclusion of this course, the student should be able to:
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1. Create and effectively manage a YouTube account
2. Create and upload videos to a YouTube channel
Objectives:
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At the conclusion of this course, the student should be able to:
1. Create a professional YouTube channel
2. Explain and apply guidelines and restrictions to produce YouTube videos
3. Explain the potential benefits of becoming a YouTuber
4. Analyze best posting practices
Topics and Scope
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I. Set up a YouTube Channel
A. Create a personal Google account
B. Create a channel
C. Manage account settings
D. Manage privacy settings
II. Upload Content
A. Record and upload videos
B. Explain guidelines and restrictions to produce YouTube videos
C. Add basic information
D. Choose advanced settings
E. Add video elements
F. Preview and publish a channel
III. Create and Manage Playlists
A. Create a playlist
B. Edit a playlist
C. Change playlist privacy settings
D. Automatically add videos to playlists
E. Manage the library
IV. Grow Your Channel
A. Analyze performance with analytics
B. Manage your community and comments
C. Analyze the best posting times, frequency of posting, and proper follow-up to posts
Assignments:
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1. Create a YouTube channel exercise(s) (1-2)
2. Upload content exercises (2-4)
3. Create and Manage playlists exercise(s) (1-3)
4. Grow the channel exercises (2-4)
5. Summative demonstration of skill attainment (1)
Methods of Evaluation/Basis of Grade.
| Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing. | Writing
0 - 0% |
| None | |
| Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills. | Problem Solving
0 - 0% |
| None | |
| Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams. | Skill Demonstrations
65 - 100% |
| YouTube channel exercise(s); Uploading exercises; Creating/Managing playlists exercise(s); Growing channel exercises; Summative skill demonstration | |
| Exams: All forms of formal testing, other than skill performance exams. | Exams
0 - 0% |
| None | |
| Other: Includes any assessment tools that do not logically fit into the above categories. | Other Category
0 - 35% |
| Attendance and participation | |
Representative Textbooks and Materials:
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Instructor and department prepared materials
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