The Wine Studies: Wine Hospitality and Direct Marketing Certificate of Achievement prepares students with skills such as serving wine according to professional standards, planning and effectively publicizing wine industry events, selling wine direct to consumers, and effectively using social media.
In addition, the wine core classes give students a thorough understanding of winemaking procedures, principles of wine tasting and analysis, computer programs used in wineries, and knowledge of wines produced locally, regionally, and internationally.
The Wine Hospitality and Direct Marketing certificate prepare students for specific job opportunities that include wine consultant, server, tasting room representative, wine sales specialist, wine educator, wine club administrator, and winery and restaurant event staff.
Please see the Agriculture and Natural Resource Department website for more information.
For students interested in an Associate degree, a Wine Studies: Wine Evaluation and Service major is available.