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WINE 103 |
Wine Direct to Consumer Sales |
Description: | An introduction to and overview of the sales and marketing of wine and the winery directly to consumers. The course will include information on special events, creation and management of wine clubs, tourism, building connection with customers and internet marketing. The focus is strictly on the aspects of marketing and selling wine directly to consumers. |
Recommended Preparation: | Eligibility for ENGL 100 or ESL 100 and Course Completion of WINE 1 OR VIT 1; and WINE 3 |
Repeatability: | Two Repeats if Grade was D, F, NC, or NP |
Grading Type: | Grade or P/NP |
Sections listed are for Spring 2024 |
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