Santa Rosa Junior College
Santa Rosa Junior College logo Excellence in Education & Service
home >  schedule of classes
Schedule of Classes

 
 Select Term
   
 
 
   
BMK 59
Consumer Behavior
Description:The use of consumer data and the study of emerging cultural shifts in forward planning for marketing and business. Topics include the effects of evolving consumer activity and the influence of trends, fads, buzz, pop culture and lifestyle swings on business and consumer behavior.
Recommended Preparation:Eligibility for ENGL 100 or ESL 100
Transferability:CSU 
Repeatability:Two Repeats if Grade was D, F, NC, or NP
Grading Type:Grade or P/NP
Sections listed are for Spring 2019
 SectDaysHoursInstructorLocationRoomUnitsStatusTotal SeatsCurrent EnrollmentSeats RemainingDate Begin/EndDate Final ExamBooks
Add section to cart4271TTh12:00 pm - 1:30 pmGattinella RSanta Rosa Campus28011.50Closed3035003/28-05/235/23/2019Click here for availability at the SRJC bookstore  Click here to see if the library has a copy of your textbook