SRJC Course Outlines

8/19/2022 7:19:15 AMGD 59 Course Outline as of Fall 2014

Inactive Course
CATALOG INFORMATION

Discipline and Nbr:  GD 59Title:  PACKAGE DESIGN  
Full Title:  Package Design Techniques
Last Reviewed:2/10/2014

UnitsCourse Hours per Week Nbr of WeeksCourse Hours Total
Maximum3.00Lecture Scheduled2.5017.5 max.Lecture Scheduled43.75
Minimum3.00Lab Scheduled1.504 min.Lab Scheduled26.25
 Contact DHR0 Contact DHR0
 Contact Total4.00 Contact Total70.00
 
 Non-contact DHR0 Non-contact DHR Total0

 Total Out of Class Hours:  87.50Total Student Learning Hours: 157.50 

Title 5 Category:  AA Degree Applicable
Grading:  Grade Only
Repeatability:  00 - Two Repeats if Grade was D, F, NC, or NP
Also Listed As: 
Formerly: 

Catalog Description:
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An intensive course designed to teach students how to use graphic design principles and skills to create three-dimensional packages.

Prerequisites/Corequisites:
Course Completion of GD 51, GD 52 and GD 54


Recommended Preparation:

Limits on Enrollment:

Schedule of Classes Information
Description: Untitled document
An intensive course designed to teach students how to use graphic design principles and skills to create three-dimensional packages.
(Grade Only)

Prerequisites:Course Completion of GD 51, GD 52 and GD 54
Recommended:
Limits on Enrollment:
Transfer Credit:
Repeatability:00 - Two Repeats if Grade was D, F, NC, or NP

ARTICULATION, MAJOR, and CERTIFICATION INFORMATION

Associate Degree:Effective:Inactive:
 Area:
 
CSU GE:Transfer Area Effective:Inactive:
 
IGETC:Transfer Area Effective:Inactive:
 
CSU Transfer:Effective:Inactive:
 
UC Transfer:Effective:Inactive:
 
C-ID:

Certificate/Major Applicable: Both Certificate and Major Applicable



COURSE CONTENT

Outcomes and Objectives:
Upon completion of the course, students will be able to:
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Upon completion of the course, students will be able to:
1.  Apply principles of design and typography to practical package design projects.
2.  Plan package design projects to print out on high-end digital printers.
3.  Utilize digital color prints and hand building skills to create professional quality comprehensives.
4.  Plan package design projects that can be printed in spot color, four-color process, and include specialty processes.
5.  Apply FDA (Food & Drug Administration) requirements to packages.

Topics and Scope
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1.   Historical background of packaging
     a.  Development of food preservation
     b.  Creation of the box
2.   Digital output and hand skills for creating package designs
3.   Effectively communicating on a three-dimensional surface
      a.  Gestalt theory
     b.  Template design
     c.  Functional form
4.   Building a mock-up that sells a concept to a client
5.   Creating special processes in the design studio
6.   Creating a two-dimensional template for a three-dimensional package
7.   Creating effective wine packaging
8.   Creating effective self-promotional packaging using parody
9.   Creating packaging for music and gaming industry
10. Designing point of purchase displays
11. Exploring a career in package design

Assignments:
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1.  10 reading assignments of 10 to 15 pages each
2.  10 quizzes on reading assignments
3.  Case study box to be created in class
4.  Food packaging in the form of a box
5.  Self-promotions using a parody of a popular package
6.  Wine label design with special processes
7.  Promotional CD packaging or packaging for a new video or computer game
8.  Group Project: Packaging and identity for business or product (i.e. Hotel)

Methods of Evaluation/Basis of Grade.
Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing.Writing
0 - 0%
None
This is a degree applicable course but assessment tools based on writing are not included because skill demonstrations are more appropriate for this course.
Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills.Problem Solving
25 - 40%
10 quizzes; Designs for effective communication on a 3D space
Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams.Skill Demonstrations
25 - 40%
Packaging mock-ups: case study, food packaging; Self promotion parody; Wine label; CD/Video packaging; Business or product identity
Exams: All forms of formal testing, other than skill performance exams.Exams
10 - 20%
True false, multiple choice
Other: Includes any assessment tools that do not logically fit into the above categories.Other Category
0 - 15%
Class participation


Representative Textbooks and Materials:
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Exploring Package Design, Chuck Groth.  Cengage Learning:  2006.

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