SRJC Course Outlines

4/22/2021 4:09:34 PMESHIP 101 Course Outline as of Spring 2020

Changed Course
CATALOG INFORMATION

Discipline and Nbr:  ESHIP 101Title:  INNOVATION  
Full Title:  Innovation
Last Reviewed:2/12/2018

UnitsCourse Hours per Week Nbr of WeeksCourse Hours Total
Maximum3.00Lecture Scheduled3.0017.5 max.Lecture Scheduled52.50
Minimum3.00Lab Scheduled06 min.Lab Scheduled0
 Contact DHR0 Contact DHR0
 Contact Total3.00 Contact Total52.50
 
 Non-contact DHR0 Non-contact DHR Total0

 Total Out of Class Hours:  105.00Total Student Learning Hours: 157.50 

Title 5 Category:  AA Degree Applicable
Grading:  Grade Only
Repeatability:  00 - Two Repeats if Grade was D, F, NC, or NP
Also Listed As: 
Formerly: 

Catalog Description:
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Evaluate the skills, tools, and techniques to support brainstorming and creativity. Assess the methodology behind the inception and growth of ideas, concepts, and innovations.  Apply social and cultural insights to creative inspiration, product development, idea generation, and venture creation.

Prerequisites/Corequisites:


Recommended Preparation:
Eligibility for ENGL 100 or ESL 100

Limits on Enrollment:

Schedule of Classes Information
Description: Untitled document
Evaluate the skills, tools, and techniques to support brainstorming and creativity. Assess the methodology behind the inception and growth of ideas, concepts, and innovations.  Apply social and cultural insights to creative inspiration, product development, idea generation, and venture creation.
(Grade Only)

Prerequisites:
Recommended:Eligibility for ENGL 100 or ESL 100
Limits on Enrollment:
Transfer Credit:
Repeatability:00 - Two Repeats if Grade was D, F, NC, or NP

ARTICULATION, MAJOR, and CERTIFICATION INFORMATION

Associate Degree:Effective:Inactive:
 Area:
 
CSU GE:Transfer Area Effective:Inactive:
 
IGETC:Transfer Area Effective:Inactive:
 
CSU Transfer:Effective:Inactive:
 
UC Transfer:Effective:Inactive:
 
C-ID:

Certificate/Major Applicable: Certificate Applicable Course



COURSE CONTENT

Student Learning Outcomes:
Upon completion of the course, students will be able to:
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1.  Survey and examine the various forms and types of creativity and innovations -- ideas,
    ventures, organizations, social and cultural movements.
2.  Describe the roots, keys, and sources of creative and innovative business concepts.
3.  Identify the drivers behind successful innovations.
 

Objectives: Untitled document
Upon completion of the course, students will be able to:
1. Demonstrate how to apply creativity and design thinking in developing innovations both as an
    individual and as part of a team.
2. Understand and experience how innovation is essentially a creative problem solving capability
    that can be and is applied to a wide variety of opportunities and challenges.
3. Be able to distinguish between different types of innovation, and when technology is a
    facilitator of rather than the end product of innovation.
4. Understand the role of business models in the innovation process, the fundamental elements of
    a business model and their interrelationship, and the keys to successful business model
    innovation.
5. Analyze the commercial potential of creative ideas.

Topics and Scope
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I. Defining Innovation
    A. Types
    B. Sources
    C. Technology
II. Creativity and the Innovation Process
    A. The innovation engine
    B. Fostering creativity / creative cultures
    C. Identification of drivers
III. Blue Ocean Strategy
    A. Exploring new market opportunities and customers
    B. Reshaping market boundaries and value propositions
IV. Design Thinking
    A. Customer centered design
    B. Determining design constraints and requirements
    C. Empathy Maps
V. Value Proposition Design
    A. Customer Profile
    B. Value Map
    C. Value Proposition Canvas
    D. Social Influences
VI. Ideation and Evaluation
    A. Ideation techniques
    B. Problem-solution fit
    C. Testing and evaluation alternatives
VII. Assessing Commercial Viability
    A. Business model design
    B. Operational and financial considerations

Assignments:
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1. Written creativity exercises (3 - 5)
2. Semester-long innovation project (written paper, business model, oral presentation)
3. Project presentations (4 - 6)
4. Final individual reflection
5. Reading of 20-40 pages per week

Methods of Evaluation/Basis of Grade.
Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing.Writing
40 - 60%
Creativity exercises, Innovation project, Final individual reflection
Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills.Problem Solving
20 - 30%
Innovation project business model
Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams.Skill Demonstrations
20 - 30%
Project presentations
Exams: All forms of formal testing, other than skill performance exams.Exams
0 - 0%
None
Other: Includes any assessment tools that do not logically fit into the above categories.Other Category
0 - 10%
Class Participation


Representative Textbooks and Materials:
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Blue Ocean Strategy. Kim, Chan and Mauborgne, Renee. HBR Press. 2015
Value Proposition Design. Osterwalden, Alexander. Wiley. 2014
Ingenius. Seelig, Tina. Harper One. 2012 (classic)

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