SRJC Course Outlines

12/8/2019 8:53:07 AMBMG 100 Course Outline as of Fall 2014

Changed Course
CATALOG INFORMATION

Discipline and Nbr:  BMG 100Title:  ENT. BUSINESS PLAN  
Full Title:  Entrepreneurial Business Plan
Last Reviewed:8/27/2018

UnitsCourse Hours per Week Nbr of WeeksCourse Hours Total
Maximum3.00Lecture Scheduled3.0017.5 max.Lecture Scheduled52.50
Minimum3.00Lab Scheduled06 min.Lab Scheduled0
 Contact DHR0 Contact DHR0
 Contact Total3.00 Contact Total52.50
 
 Non-contact DHR0 Non-contact DHR Total0

 Total Out of Class Hours:  105.00Total Student Learning Hours: 157.50 

Title 5 Category:  AA Degree Applicable
Grading:  Grade Only
Repeatability:  00 - Two Repeats if Grade was D, F, NC, or NP
Also Listed As: 
Formerly: 

Catalog Description:
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Create a professional business plan using a variety of tools and resources leading to the launch and success of an entrepreneurial venture.

Prerequisites/Corequisites:


Recommended Preparation:
Eligibility for ENGL 100 or ESL 100

Limits on Enrollment:

Schedule of Classes Information
Description: Untitled document
Create a professional business plan using a variety of tools and resources leading to the launch and success of an entrepreneurial venture.
(Grade Only)

Prerequisites:
Recommended:Eligibility for ENGL 100 or ESL 100
Limits on Enrollment:
Transfer Credit:
Repeatability:00 - Two Repeats if Grade was D, F, NC, or NP

ARTICULATION, MAJOR, and CERTIFICATION INFORMATION

Associate Degree:Effective:Inactive:
 Area:
 
CSU GE:Transfer Area Effective:Inactive:
 
IGETC:Transfer Area Effective:Inactive:
 
CSU Transfer:Effective:Inactive:
 
UC Transfer:Effective:Inactive:
 
C-ID:

Certificate/Major Applicable: Certificate Applicable Course



COURSE CONTENT

Outcomes and Objectives:
Upon completion of the course, students will be able to:
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Upon completion of the course, students will be able to:
1.  Define an industry focus for a venture.
2.  Identify the type of business to be launched.
3.  Develop a product line and services strategy.
4.  Define the business model for the launch.
5.  Conduct a feasibility and assessment of the venture concept and business model.
6.  List various financial sources for startups and corporate ventures.
7.  Complete projections for financial performance and other requirements for the venture.
8.  Write the business plan.

Topics and Scope
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1. Industry focus
       a. Perform personal ability assessment
       b. Evaluate personal background for industry
       c. Gather information from various resources
2. Types of business opportunities
       a. Select an industry and type of business to investigate
       b. Assess revenue potential
3. Factors affecting new product line or services
       a. Legal and regulatory
       b. Intellectual property
4. Feasibility as a tool
       a. Research methodology
       b. Customer value proposition
       c. Strategic competitive advantage
5. Financing sources and issues
       a.  "Angel" investors
       b.  Venture capital firms
       c.  Early stage investors
6. Financial projections
        a.  Sales forecasts
        b.  Additional revenue forecasts
        c.  Anticipated expenses
7. Writing the business plan
        a.  Detailed plan for raising startup and growth capital
        b.  Develop an extensive outline of all business plan elements
        c.  Draft a comprehensive business plan
        d.  Prepare final plan having reviewed, revised and edited the draft
        e.  Merge final business plan with final marketing plan

Assignments:
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1.  Prepare a written working draft and final draft of a business plan.
2.  Reading of approximately 40 pages per week in textbook.
3.  Create financial forecasts.
4.  Create market analysis.

Methods of Evaluation/Basis of Grade.
Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing.Writing
40 - 50%
Business plan and forecasts
Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills.Problem Solving
40 - 50%
Financial forecasts and market analysis
Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams.Skill Demonstrations
0 - 0%
None
Exams: All forms of formal testing, other than skill performance exams.Exams
0 - 0%
None
Other: Includes any assessment tools that do not logically fit into the above categories.Other Category
0 - 10%
Class participation


Representative Textbooks and Materials:
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New Venture Creation:  An Innovator's Guide to Entrepreneurship, by Meyer and Crane, 2nd edition, SAGE Publications, 2013

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