SRJC Course Outlines

4/25/2024 8:34:01 PMHOSP 50 Course Outline as of Fall 2009

Changed Course
CATALOG INFORMATION

Discipline and Nbr:  HOSP 50Title:  INTRO TOURISM SONOMA CO  
Full Title:  Introduction to Tourism in Sonoma County
Last Reviewed:9/26/2022

UnitsCourse Hours per Week Nbr of WeeksCourse Hours Total
Maximum1.00Lecture Scheduled1.0017.5 max.Lecture Scheduled17.50
Minimum1.00Lab Scheduled05 min.Lab Scheduled0
 Contact DHR0 Contact DHR0
 Contact Total1.00 Contact Total17.50
 
 Non-contact DHR0 Non-contact DHR Total0

 Total Out of Class Hours:  35.00Total Student Learning Hours: 52.50 

Title 5 Category:  AA Degree Applicable
Grading:  Grade or P/NP
Repeatability:  00 - Two Repeats if Grade was D, F, NC, or NP
Also Listed As: 
Formerly:  BMG 67

Catalog Description:
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Unique and diverse activities and experiences make Sonoma County a premier travel destination. This course offers an overview of the tourism industry in Sonoma County and its critical role in the economy. Students acquire information and resources to enhance visitors' experience and tourism activity for the county, a private business, or an employer.  

Prerequisites/Corequisites:


Recommended Preparation:
Eligibility for ENGL 100 or ESL 100

Limits on Enrollment:

Schedule of Classes Information
Description: Untitled document
Unique and diverse activities and experiences make Sonoma County a premier travel destination. This course offers an overview of the tourism industry in Sonoma County and its critical role in the economy. Students acquire information and resources to enhance visitors' experience and tourism activity for the county, a private business, or an employer.  
(Grade or P/NP)

Prerequisites:
Recommended:Eligibility for ENGL 100 or ESL 100
Limits on Enrollment:
Transfer Credit:CSU;
Repeatability:00 - Two Repeats if Grade was D, F, NC, or NP

ARTICULATION, MAJOR, and CERTIFICATION INFORMATION

Associate Degree:Effective:Inactive:
 Area:
 
CSU GE:Transfer Area Effective:Inactive:
 
IGETC:Transfer Area Effective:Inactive:
 
CSU Transfer:TransferableEffective:Fall 1997Inactive:
 
UC Transfer:Effective:Inactive:
 
C-ID:

Certificate/Major Applicable: Certificate Applicable Course



COURSE CONTENT

Outcomes and Objectives:
At the conclusion of this course, the student should be able to:
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Upon completion of this course, the student will be able to:
1. Access and interpret resources to enhance a visitor's experience and
tourism activity in Sonoma County.
2. Describe major historical events and figures, major attractions, and
the unique geography and attributes of Sonoma County.
3. Evaluate the economic importance of tourism to Sonoma County.
4. Name and discuss the functions of tourism bureaus in Sonoma County.
5. Develop an itinerary for a visitor to Sonoma County.
6. Promote Sonoma County to potential and current visitors.  

Topics and Scope
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I.    Introducing Sonoma County
     A. History - major events and influences
        1. Native Americans
        2. Immigration
        3. Impact of the gold rush
        4. Trade routes
     B. Key figures
        1. General Vallejo
        2. Luther Burbank
        3. Jack London
        4. Frank Doyle
        5. Maria Carillo
        6. Agston Harazsthy
II.   History of Sonoma County Tourism
     A. Sonoma County tourism -- Past and Present
     B. History of tourism in Sonoma County
     C. Why visitors travel to Sonoma County
        1. Culinary Attractions
        2. Cultural Arts
        3. Recreation/Adventure
        4. Accommodations and Lodging
        5. Spas
III.  Sonoma County Geography and Attributes
     A. Destinations/major attractions
     B. Special events and activities
        1. Major events
        2. Unique events
        3. Resources for locating events
     C. Ag- and Eco-tourism
        1. Agricultural and artisan products
        2. Eco-tourism
IV.  Wine Industry
     A. Development of the Sonoma County wine industry
     B. Wine regions of Sonoma County
     C. Wineries and wine tasting
V.   The Business of Tourism
     A. Economic importance of tourism in Sonoma County
     B. Businesses that make up the tourism industry
     C. Tourism bureaus
        1. Sonoma County Visitors Bureau
        2. Santa Rosa Convention and Visitors Bureau
        3. Sonoma County Lodging Association
        4. Chambers of Commerce
        5. Regional and trade associations
     D. Marketing and sales
     E. Being an ambassador for Sonoma County
        1. Skills and attributes
        2. Being a resource
        3. Ability to sell the county
VI.   Resources
     A. Trade publications
     B. Using the Internet
     C. Tourism bureaus  

Assignments:
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Representative assignments:
1. Reading, approximately 30-50 pages total.
2. Resource notebook: compile tourism information and materials.
3. Keep a map log of event locations and attractions discussed in class.
4. Interview a representative of one tourism bureau and write a summary of
  the bureau's functions and contributions.
5. Create an itinerary for a hypothetical visitor to Sonoma County and
  present orally in class.  

Methods of Evaluation/Basis of Grade.
Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing.Writing
10 - 20%
Interview summary
Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills.Problem Solving
30 - 50%
Map log; itinerary
Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams.Skill Demonstrations
10 - 20%
Compilation of materials
Exams: All forms of formal testing, other than skill performance exams.Exams
0 - 0%
None
Other: Includes any assessment tools that do not logically fit into the above categories.Other Category
20 - 30%
Attendance and participation; oral presentation


Representative Textbooks and Materials:
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Instructor prepared materials.

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