12/21/2024 6:13:41 AM	CS 50.31 Course Outline as of Fall 2017	Inactive Course
CATALOG INFORMATION
Discipline and Nbr:  CS 50.31	Title:  WEB CONTENT DEVELOPMENT
Full Title:  Web Content Development
Last Reviewed:4/28/2014

Units		Course Hours per Week			Nbr of Weeks	Course Hours Total
Maximum	4.00	Lecture Scheduled	4.00		17.5 max.	Lecture Scheduled	70.00
Minimum	4.00	Lab Scheduled	0		8 min.	Lab Scheduled	0
		Contact DHR	0			Contact DHR	0
		Contact Total	4.00			Contact Total	70.00
		Non-contact DHR	0			Non-contact DHR Total	0

Total Out of Class Hours:  140.00

Total Student Learning Hours: 210.00

Title 5 Category:  AA Degree Applicable
Grading:  Grade or P/NP
Repeatability:  00 - Two Repeats if Grade was D, F, NC, or NP
Also Listed As: 
Formerly:  CIS 58.54

Catalog Description:

A practical hands-on course where students are part of a team producing a digital media project for a client. Topics include: planning and producing a project, modifying proposal templates, bidding a job, storyboard and timeline creation, content development, communication strategies, effective teamwork, client relations, production techniques, promotion strategies, and maintenance. Web authoring and maintenance tools will be explored. Students will work in teams to develop or modify a web site for a customer to be provided by their instructor.

Prerequisites/Corequisites:
Course Completion of CS 50B

Recommended Preparation:
Eligibility for ENGL 100 or ESL 100

Limits on Enrollment:

Schedule of Classes Information
Description:

A practical hands-on course where students are part of a team producing a digital media project for a client. Topics include: planning and producing a project, modifying proposal templates, bidding a job, storyboard and timeline creation, content development, communication strategies, effective teamwork, client relations, production techniques, promotion strategies, and maintenance. Web authoring and maintenance tools will be explored. Students will work in teams to develop or modify a web site for a customer to be provided by their instructor.

(Grade or P/NP)
Prerequisites:Course Completion of CS 50B
Recommended:Eligibility for ENGL 100 or ESL 100
Limits on Enrollment:
Transfer Credit:
Repeatability:00 - Two Repeats if Grade was D, F, NC, or NP

ARTICULATION, MAJOR, and CERTIFICATION INFORMATION

Associate Degree:		Effective:		Inactive:
Area:
CSU GE:	Transfer Area			Effective:	Inactive:
IGETC:	Transfer Area			Effective:	Inactive:
CSU Transfer:		Effective:		Inactive:
UC Transfer:		Effective:		Inactive:
C-ID:

Certificate/Major Applicable: Certificate Applicable Course

COURSE CONTENT

Outcomes and Objectives:
At the conclusion of this course, the student should be able to:

Upon completion of the course, students will be able to:

1.  Conduct successful meetings with clients to assess their project needs, present their proposal, gather content, test and deliver the product.

2.  Based on the results of the client meetings, develop goals, objectives, a storyboard, timeline, list of deliverables, bid, and formal proposal.

3.  Analyze existing templates, and incorporate the client's data into the template.

4.  Apply time saving production techniques such as graphic shortcuts, using templates, using HTML (HyperText Markup Language) editors and web site management.

5.  Discuss problems which arise and brainstorm possible solutions.

6.  Apply techniques for effective communication between team members and clients.

7.  Apply problem solving strategies and conflict resolution techniques.

8.  Test the project with clients, users, and equipment.

9.  Develop a maintenance plan with the client.

Topics and Scope

1.  Project Planning Preparation

   a.  Educating customers regarding basic Internet concepts

   b.  Web sites, and Web terminology

       1)  Web site

       2)  Web page

       3)  URL (Universal Resource Locator)

       4)  Domain name

       5)  WWW

       6)  Internet

       7)  FTP (File Transfer Protocol)

       8)  Internet service

       9)  Provider

       10) Links

       11) E-mail

       12) Online

       13) Forms

       14) E-commerce

   c.  Initial customer contact

   d.  Formulating project goals

   e.  Brainstorming and problem solving

   f.   Streamlining ideas

2.  Organizing Development Team

   a.  Defining group roles

       1)  Project manager

       2)  Designer

       3)  Content developer

       4)  Marketer

   b.  Assigning tasks to the work group

   c. Generating a list of deliverables

3.  Generating an Implementation Plan

   a.  Creating a flow chart, storyboard, and timeline

   b.  Working backwards from deadlines

   c.  Presentation storyboard

   d.  Production storyboard

   e.  Maintenance storyboard

   f.   Allowing time for error

   g.  Preparing a contract

   h.  Determining customer budget

       1)  Estimated cost vs. actual cost

       2)  Cost of customer changes

4.  Modifying a Project Proposal

   a.  Putting it all together to prepare a formal presentation

   b.  Verbal presentation

        1)  Goals and target market

       2)  Deliverables

       3)  Storyboard

       4)  Timeline and work schedule

       5)  Budget

       6)  Contract

5.  Communicating with the Customer and Within the Work Group

   a.  Resolving group conflict

   b.  Resolving client conflict

   c.  Adjusting to project changes

   d.  Meeting deadlines

   e.  Working as a team

   f.   Accepting criticism

6.  Project Content

   a.  Chunking information

   b.  Writing styles - learning what works on screen

   c.  Visual styles and design

   d.  Color schemes

   e.  Modifying templates

   f.   Graphic appeal: basic rules for graphics

   g.  Design principles

       1)  Contrast

       2)  Alignment

       3)  Repetition

       4)  Proximity

       5)  KISS (keep it simple student)

       6)  Focal point

7.  Testing the Design

   a.  Loading the project

   b.  Debugging

   c.  Beta testing with a sample audience

8.  Production Techniques

   a.  Time saving tips

   b.  Templates

   c.  Organizing files

   d.  Using editors to save time

9.  Presentation of Final Design to Customer

   a.  Discuss maintenance

   b.  Publicizing project

Assignments:

1.  Weekly status report delivered through email

2.  Proposal which contains: project goals, objectives, storyboard, timeline, work chart, list of deliverables, bid, and contract

3.  Two reviews of web software products

4.  Two reviews of guest speakers

5.  Problem solving and resolving conflicts that arise as the site is being developed

6.  Role playing, group activities, active listening and email discussions will be used to model effective communication strategies and problem solving skills

7.  Unit tests

Methods of Evaluation/Basis of Grade.

Writing: Assessment tools that demonstrate writing skill and/or require students to select, organize and explain ideas in writing.		Writing 5 - 15%
Status reports, reviews
Problem solving: Assessment tools, other than exams, that demonstrate competence in computational or non-computational problem solving skills.		Problem Solving 20 - 40%
Project proposal
Skill Demonstrations: All skill-based and physical demonstrations used for assessment purposes including skill performance exams.		Skill Demonstrations 20 - 50%
Project development; effective communications; role playing, problem solving and conflict resolution
Exams: All forms of formal testing, other than skill performance exams.		Exams 20 - 40%
Multiple choice, true/false, matching items, completion
Other: Includes any assessment tools that do not logically fit into the above categories.		Other Category 0 - 0%
None

Representative Textbooks and Materials:

Collaborative Web Development: Strategies and Best Practices for Web Teams, by Jessica Burdman.  Addison-Wesley, 2000 (classic in field).

Instructor prepared materials

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